{"id":16812,"date":"2024-11-01T16:22:55","date_gmt":"2024-11-01T16:22:55","guid":{"rendered":"https:\/\/www.mautic.org\/open-startup-report-20-october-2024\/"},"modified":"2024-12-18T11:47:58","modified_gmt":"2024-12-18T11:47:58","slug":"open-startup-report-20-october-2024","status":"publish","type":"post","link":"https:\/\/mautic.org\/blog\/open-startup-report-20-october-2024","title":{"rendered":"Open Startup Report #20 &#8211; October 2024"},"content":{"rendered":"<h2 id=\"key-points\">Key points<\/h2>\n<ul>\n<li>Mautic has made a substantial deficit this month largely due to a lack of sponsorship income from Mautic Conference Europe which had been expected to cover the outgoing expenses.<\/li>\n<li>There&#8217;s been a substantial increase in contributions this month thanks to our partnership with SheCodeAfrica, DevCareer and TechWriteHub who encouraged their members to contribute to Mautic.<\/li>\n<li>Mautic ended the quarter with over 13.5k instances actively calling back to the stats server (this excludes SaaS instances and those who turn off the callback) which is the highest number since Q3 2020. Over 80% of these instances are using Mautic 4.x and around 16% are on Mautic 2 or 3.<\/li>\n<li>Mautic Conference Europe is coming up next month with the in-person community sprint &#8211; we can&#8217;t wait to see you there!<\/li>\n<\/ul>\n<h2>Finances<\/h2>\n<p>This month we experienced a substantial deficit owing to the lack of expected income from Mautic Conference Europe sponsorships and new membership deals. While we can sustain this for now, within the next two months without significant increased income, we&#8217;re going to start to run out of funds. The Mautic Council is aware of this situation and is actively exploring revenue generation opportunities, but in the meantime you can help by becoming a <a href=\"https:\/\/mau.tc\/membership\" target=\"_blank\" rel=\"noopener\">member of Mautic<\/a>, whether as an individual or a company, or sponsoring us via <a href=\"https:\/\/opencollective.com\/mautic\" target=\"_blank\" rel=\"noopener\">Open Collective<\/a> whatever you can afford each month.<\/p>\n<h3>Income<\/h3>\n<table>\n<thead>\n<tr>\n<th>Description<\/th>\n<th>Amount<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>GSoC Stipend<\/td>\n<td>$2,900<\/td>\n<\/tr>\n<tr>\n<td>Monthly sponsors<\/td>\n<td>$900<\/td>\n<\/tr>\n<tr>\n<td>Individual membership<\/td>\n<td>$300<\/td>\n<\/tr>\n<tr>\n<td>Affiliate payment (mailfloss)<\/td>\n<td>$107.47<\/td>\n<\/tr>\n<tr>\n<td><strong>Total<\/strong><\/td>\n<td>$4,207.47<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3 id=\"expenditure\">Expenditure<\/h3>\n<table>\n<thead>\n<tr>\n<th>Description<\/th>\n<th>Amount<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Employment<\/td>\n<td>$9,161.80<\/td>\n<\/tr>\n<tr>\n<td>Travel<\/td>\n<td>$2,259.05<\/td>\n<\/tr>\n<tr>\n<td>Print (Mautic Conference Europe)<\/td>\n<td>$760.63<\/td>\n<\/tr>\n<tr>\n<td>Host fees<\/td>\n<td>$420.75<\/td>\n<\/tr>\n<tr>\n<td>Infrastructure<\/td>\n<td>$364.97<\/td>\n<\/tr>\n<tr>\n<td>Swag<\/td>\n<td>$239.50<\/td>\n<\/tr>\n<tr>\n<td>Payment processor fees<\/td>\n<td>$66.73<\/td>\n<\/tr>\n<tr>\n<td><strong>Total<\/strong><\/td>\n<td>$13,273.43<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"contributions\">Contributions<\/h2>\n<p>? You can always take a look at the data for the last 90 days via this link: <a href=\"https:\/\/savannahcrm.com\/public\/overview\/2b4590bf-cad0-4c71-870a-6f942a25f8fe\" target=\"_blank\" rel=\"noopener\">Mautic 90 day report<\/a>\u00a0and you can now view this month\u2019s report here: <a href=\"https:\/\/savannahcrm.com\/public\/report\/ba452bfd-d8a6-4564-b3ed-3b2e106614e6\/\" target=\"_blank\" rel=\"noopener\">Mautic | Monthly Report for August 2024<\/a>!<\/p>\n<p>\u2b06\ufe0f = Increase from last month<br \/>\n\u2b07\ufe0f\u00a0= Decrease from last month<\/p>\n<h3 id=\"organizations\">Organizations<\/h3>\n<h4 id=\"most-active-companies\">Most active companies<\/h4>\n<p>Dropsolid 206 (\u2b07\ufe0f 2.83%)<\/p>\n<p>Acquia 161 (\u2b07\ufe0f 37.11%)<\/p>\n<p>Leuchtfeuer Digital Marketing 148 (\u2b06\ufe0f 11.28%)<\/p>\n<p>Crafting.email 138 (\u2b06\ufe0f 84%)<\/p>\n<p>Twentyzen 55 (\u2b06\ufe0f 89.66%)<\/p>\n<p>Friendly 53 (\u2b07\ufe0f 14.52%)<\/p>\n<p>Aivie 38 (\u2b06\ufe0f 5.56%)<\/p>\n<p>Bluespace 36<\/p>\n<p>Open Strategy Partners 34<\/p>\n<p>Axelerant 28<\/p>\n<h4 id=\"top-contributing-companies\">Top contributing companies<\/h4>\n<p>Acquia 46<\/p>\n<p>Dropsolid 20 (\u2b06\ufe0f 5.26%)<\/p>\n<p>Aivie 19 (\u2b06\ufe0f 26.67%)<\/p>\n<p>Leuchtfeuer Digital Marketing 15 (\u2b07\ufe0f 40%)<\/p>\n<p>Webmecanik 9<\/p>\n<p>Moorwald | Sven D\u00f6ring 5 (\u2b06\ufe0f 66.67%)<\/p>\n<p>Open Strategy Partners 4<\/p>\n<p>Comarch 4 (\u2b07\ufe0f 73.33%)<\/p>\n<p>Crafting.email 4 (\u2b07\ufe0f 42.86%)<\/p>\n<p>Druid 2<\/p>\n<p>Contributions are as defined <a href=\"https:\/\/docs.savannahhq.com\/pages\/contributions\/\" target=\"_blank\" rel=\"noopener\">here<\/a> with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah\u2019s API.<\/p>\n<p>Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we\u2019ll make sure that you are attributed correctly!<\/p>\n<h3 id=\"individuals\">Individuals<\/h3>\n<p>A big thank you also to all the individuals who are helping us build this awesome community ????<\/p>\n<h4 id=\"most-active-contributors\">Most active contributors<\/h4>\n<p>Anderson Jos\u00e9 Eccel 166<\/p>\n<p>John Linhart 158<\/p>\n<p>Ricardo Freire 138<\/p>\n<p>Ekke Guembel 86<\/p>\n<p>Favour Chibueze 66<\/p>\n<p>Dirk Spannaus 55<\/p>\n<p>Joey Keller 47<\/p>\n<p>Dorcas Opatola 38<\/p>\n<p>Mojisola Otusheso 36<\/p>\n<p>Oluwatobi Owolabi 36<\/p>\n<h4 id=\"top-contributors\">Top contributors<\/h4>\n<p>John Linhart 44<\/p>\n<p>Rahul Shinde 19<\/p>\n<p>Anderson Jos\u00e9 Eccel 15<\/p>\n<p>Mojisola Otusheso 14<\/p>\n<p>Peculiar Umeh 9<\/p>\n<p>Zdeno Kuzmany 8<\/p>\n<p>Laurie Lim 8<\/p>\n<p>Ima-Abasi E. Effiong 7<\/p>\n<p>Raffy Rodriguez 7<\/p>\n<p>Favour Chibueze 6<\/p>\n<h4 id=\"welcome-to-our-new-contributors-this-month-\">Welcome to our new contributors this month ?<\/h4>\n<p>necobm<\/p>\n<p>flynet70<\/p>\n<p>Ife<\/p>\n<p>Randy Fay<\/p>\n<p>Mojisola Otusheso<\/p>\n<p>Subhajit Roy<\/p>\n<p>Ima-Abasi E. Effiong<\/p>\n<p>Olawore Hikmah<\/p>\n<p>Dog Byte Marketing<\/p>\n<p>Adedayo-Olaoluwa<\/p>\n<p>Nilesh Lohar<\/p>\n<p>jorge73<\/p>\n<p>Dorcas<\/p>\n<p>fisch<\/p>\n<p>Sahil Sharma<\/p>\n<p>Rita Onwudiwe<\/p>\n<p>ashmita_<\/p>\n<p>Ayu Adiati<\/p>\n<p>Toyibat Adele<\/p>\n<p>Raffy Rodriguez<\/p>\n<p>Kushagra Nigam<\/p>\n<p>Laurie Lim<\/p>\n<p>domiserver<\/p>\n<p>dhavalo2<\/p>\n<p>Bashua Mutiat<\/p>\n<p>Christine Belzie<\/p>\n<p>Jeffrey A. McGuire<\/p>\n<p>miki<\/p>\n<h4 id=\"top-supporters\">Top supporters<\/h4>\n<p>Ayu Adiati 2<\/p>\n<p>domiserver 1<\/p>\n<p>fisch 1<\/p>\n<p>Ivan Kosutic 1<\/p>\n<p>Ketu Patel 1<\/p>\n<p>miki 1<\/p>\n<p>Ekke Guembel 1<\/p>\n<p>dhavalo2 1<\/p>\n<p>Dirk Spannaus 1<\/p>\n<p>markusvjh 1<\/p>\n<p>Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.<\/p>\n<p>This month we had 30 new contributors :rocket: (\u2b06\ufe0f 275%) and 125 new members joining the community !? (\u2b06\ufe0f 86.57%).<\/p>\n<h2 id=\"usage-of-mautic\">Usage of Mautic<\/h2>\n<p>We ended the quarter with 13,526 Mautic instances calling back to the stats server, which is the highest by quarter since back in Q3 2020.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\" size-full wp-image-15128\" src=\"https:\/\/www.mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5.png\" alt=\"Screenshot of all active Mautic instances by quarter\" title=\"\" width=\"2048\" height=\"835\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5.png 2048w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5-300x122.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5-1024x418.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5-768x313.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/8b3ea627f640dd357fe3222afccfcca0_MD5-1536x626.png 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/p>\n<p>If we look at the year to date figures, we&#8217;re on course for returning to the levels we last saw back in 2021 which is a strong sign that Mautic adoption is on the rise again.<\/p>\n<p><img decoding=\"async\" class=\" size-full wp-image-15129\" src=\"https:\/\/www.mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5.png\" alt=\"Screenshot of stats by year of active Mautic instances\" title=\"\" width=\"2048\" height=\"835\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5.png 2048w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5-300x122.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5-1024x418.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5-768x313.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2024\/11\/070819c7b14c40a69d843bf81c21bf91_MD5-1536x626.png 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/p>\n<p>We continue to see over 85% of instances using the 4.x version, with around 16% still on Mautic 2-3, which adds more importance to the planned Extended Long Term Support programme, extending the period in which Mautic instances can receive security fixes via a paid program.<\/p>\n<p>I&#8217;m excited to see the impact that our new website and marketing campaigns will have on adoption of Mautic &#8211; more on that in the keynote at Mautic Conference Europe next week!<\/p>\n<h2 id=\"community-health\">Community Health<\/h2>\n<p>This month we&#8217;ve seen a phenomenal response to our Hacktoberfest program, mainly due to partnering with three awesome organisations &#8211; SheCodeAfrica, DevCareer and WriteTechHub who encouraged contributors to get involved with some of the tasks Mautic had to offer.<\/p>\n<p>Our team was somewhat overwhelmed with:<\/p>\n<ul>\n<li>376 passionate contributors signing up<\/li>\n<li>43 non-code contributions completed<\/li>\n<li>Numerous PR tests, reviews and content tasks completed<\/li>\n<\/ul>\n<p>This is represented by the large growth in new contributors this month &#8211; it&#8217;s great to welcome you all into the community!<\/p>\n<p>We&#8217;ve learned a lot about onboarding contributors during this process, and we&#8217;re going to think about how to put this into practice for our day-to-day onboarding process so that we can streamline the process.<\/p>\n<p>Next month we have our Mautic Conference Europe event which so far has less attendance than we were hoping for &#8211; however we&#8217;re excited to be bringing the community together and holding our first conference in Portugal, followed by our Community Sprint and Council.<\/p>\n<h2 id=\"conclusion\">Conclusion<\/h2>\n<p>The Mautic community has seen significant growth this month, particularly due to the successful Hacktoberfest program. The collaboration with SheCodeAfrica, DevCareer, and WriteTechHub has resulted in a surge of new contributors, providing the Mautic team with valuable insights about onboarding contributors. These insights will be used to streamline the onboarding process, fostering a more active and engaging community.<\/p>\n<p>However, Mautic is continuing to face financial challenges. The income this month was significantly lower than the expenditure, leading to a financial deficit. Despite these challenges, I&#8217;m hopeful and excited about the upcoming Mautic Conference Europe. This event is an opportunity to bring the community together, share knowledge, and foster stronger relationships. I&#8217;m also looking forward to the impact that the new website and marketing campaigns will have on the adoption of Mautic.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let&#8217;s see what&#8217;s been happening in the Mautic project during October!<\/p>\n","protected":false},"author":2,"featured_media":15969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"publish_to_discourse":"","publish_post_category":"","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","footnotes":""},"categories":[1493],"tags":[1356,1291],"class_list":["post-16812","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-news","tag-openstartup","tag-report"],"acf":[],"_links":{"self":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/16812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/comments?post=16812"}],"version-history":[{"count":1,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/16812\/revisions"}],"predecessor-version":[{"id":17276,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/16812\/revisions\/17276"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media\/15969"}],"wp:attachment":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media?parent=16812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/categories?post=16812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/tags?post=16812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}