{"id":22469,"date":"2025-07-17T09:56:30","date_gmt":"2025-07-17T09:56:30","guid":{"rendered":"https:\/\/mautic.org\/blog\/"},"modified":"2025-07-17T10:13:36","modified_gmt":"2025-07-17T10:13:36","slug":"open-startup-report-27-may-2025","status":"publish","type":"post","link":"https:\/\/mautic.org\/blog\/open-startup-report-27-may-2025","title":{"rendered":"Open Startup Report #27 \u2013 May 2025"},"content":{"rendered":"\n

Key points<\/h2>\n\n\n\n
    \n
  1. Financial growth:<\/strong> Introduction of new corporate members and stable income from monthly sponsors contributed significantly to this month’s revenue, alongside commissions from the Mautic Trials.
    <\/li>\n\n\n\n
  2. Operational investments:<\/strong> Investments in essential services like HeyOrca for social media management and Screaming Frog for SEO enable us to take a strategic approach to enhance marketing and operational capabilities.
    <\/li>\n\n\n\n
  3. Community and product development:<\/strong> Release of multiple Mautic versions, including security updates, highlights the ongoing efforts to enhance product robustness and user security.
    <\/li>\n\n\n\n
  4. Membership and engagement:<\/strong> The community saw an increase in active participation, with new members joining and existing members continuing to contribute significantly.
    <\/li>\n\n\n\n
  5. Infrastructure and support:<\/strong> Continued focus on improving infrastructure and community support systems, such as the onboarding of new team members and support for professional development in marketing.<\/li>\n<\/ol>\n\n\n\n

    Finances<\/h2>\n\n\n\n

    Income<\/h3>\n\n\n\n

    May has seen us signing up two new corporate members – a big welcome to Dog Byte Marketing<\/a> and Data Innovation<\/a>!<\/p>\n\n\n\n

    We continue to have a relatively stable income from monthly sponsors, and this month we saw a $480 revenue commission coming from users of the Mautic Trials who pay to use the managed hosting service.<\/p>\n\n\n\n

    The refund of host fee relates to an accidental duplication of transactions mentioned in last month’s report which was refunded.<\/p>\n\n\n\n

    Description<\/th>Amount<\/th><\/tr><\/thead>
    Corporate memberships<\/td>$2,295<\/td><\/tr>
    Monthly sponsors<\/td>$1,190.48<\/td><\/tr>
    Revenue from trials<\/td>$480<\/td><\/tr>
    Refund of host fee<\/td>$6.62<\/td><\/tr>
    Total<\/strong><\/td>$4,172.10<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

    Expenditure<\/h3>\n\n\n\n

    In May we had a higher than usual cost on our infrastructure line item because we’ve renewed our HeyOrca<\/a> subscription which we use for managing our social media, in alignment with this proposal<\/a> which was accepted by the Council, at a cost of $983.40 which includes a non-profit discount.<\/p>\n\n\n\n

    We’ve also had several domain renewals happening this month at a cost of $78.64, and we’ve purchased a license to use Screaming Frog at a cost of $207.20 to monitor and address issues with Mautic’s SEO which Barsha (our new Marketing and Sales Assistant) will be leading on.<\/p>\n\n\n\n

    The Council agreed to enlisting some part time assistance to help me with administrative tasks, and Ioana Milea started working 1-2 hours a day last month through Upwork with great success, which is reflected in this month’s expenditure. Going forward this will be paid on a monthly basis, through Upwork.<\/p>\n\n\n\n

    With Barsha starting working for Mautic we’ve supported her to become an associate member of the Chartered Institute of Marketing which enables her to access a wide range of marketing support and mentoring, which is listed under team development.<\/p>\n\n\n\n

    There’s been some points of clarification raised in May’s employment expense which is why it’s not represented here in the May expenditure, it’ll land next month once the queries are addressed.<\/p>\n\n\n\n

    Description<\/th>Amount<\/th><\/tr><\/thead>
    Infrastructure<\/td>$1621.71<\/td><\/tr>
    Admin support (Apr\/May)<\/td>$738.22<\/td><\/tr>
    Host fees<\/td>$376.55<\/td><\/tr>
    Team development<\/td>$229.08<\/td><\/tr>
    Payment provider fees<\/td>$81.21<\/td><\/tr>
    Refund<\/td>$66.18<\/td><\/tr>
    Travel<\/td>$33.68<\/td><\/tr>
    Swag postage<\/td>$21.45<\/td><\/tr>
    Total<\/strong><\/td>$3,168.08<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

    Contributions<\/h2>\n\n\n\n

    A big thank you to all the organisations who have contributed to Mautic in May!<\/p>\n\n\n\n

    These organisations are making Mautic and helping to grow our awesome community.!<\/p>\n\n\n\n

    \ud83d\udd0e You can always take a look at the data for the last 90 days via this link: Mautic | 90 Days Report<\/a> and you can now view this month\u2019s report here: Mautic | Monthly Report for May 2025<\/a><\/p>\n\n\n\n

    \u2b06\ufe0f = Increase from last month
    \u2b07\ufe0f = Decrease from last month<\/p>\n\n\n\n

    Organizations<\/h3>\n\n\n\n

    Most active companies<\/h4>\n\n\n\n

    Dropsolid 188 (\u2b06\ufe0f 79.05%)
    Acquia 118 (\u2b07\ufe0f 28.05%)
    Webmecanik 63 (\u2b06\ufe0f  5%)
    Leuchtfeuer Digital Marketing 54 (\u2b07\ufe0f 40%)
    UpScale 53 (\u2b07\ufe0f 51.82%)
    \u00c6sir 40
    Aivie 34
    Friendly 34
    Meditationstudies 30 (\u2b06\ufe0f 46.43%)
    Druid 18<\/p>\n\n\n\n

    Top contributing companies<\/h4>\n\n\n\n

    Acquia 44 (\u2b07\ufe0f 38.89%)
    Webmecanik 31 (\u2b06\ufe0f 181.82%)
    Dropsolid 27 (\u2b07\ufe0f 6.90%)
    UpScale 19 (\u2b07\ufe0f26.92%)
    Comarch 14 (\u2b06\ufe0f 40%)
    Leuchtfeuer Digital Marketing 13 (\u2b06\ufe0f 8.33%)
    Aivie 11
    Dog Byte Marketing 9
    \u00c6sir 9
    Meditationstudies 4<\/p>\n\n\n\n

    Contributions are as defined here<\/a> with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah\u2019s API.<\/p>\n\n\n\n

    Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we\u2019ll make sure that you are attributed correctly! <\/p>\n\n\n\n

    Individuals<\/h3>\n\n\n\n

    A big thank you also to all the individuals who are helping us build this awesome community! \ud83e\udef6\ud83c\udffb \ud83d\ude4c\ud83c\udffb<\/p>\n\n\n\n

    Most active contributors<\/h4>\n\n\n\n

    Renato 249
    Nick Vanpraet 149
    John Linhart 100
    Martin Voorem\u00e4e 53
    Zdeno Kuzmany 51
    Matt O’Keefe 40
    Anderson Jos\u00e9 Eccel 35
    Ekke Guembel 33
    Joey Keller 33
    Dominic Mayers 30<\/p>\n\n\n\n

    Top contributors<\/h4>\n\n\n\n

    Zdeno Kuzmany 30
    John Linhart 28
    Martin Voorem\u00e4e 19
    Renato 18
    Levente 17
    Patryk Gruszka 13
    Nick Vanpraet 12
    Aarohi Prasad 11
    Rahul Shinde 10
    Matt O’Keefe 9<\/p>\n\n\n\n

    Welcome to our new contributors this month \ud83d\udc96<\/h4>\n\n\n\n

    Cindym.
    naoya-kawakatsu
    Miede okiy
    Barsha Devi
    Grace Chibueze
    Maxi Tromer
    Marko Korhonen
    Ilkka Oksanen
    Dom Jag May<\/p>\n\n\n\n

    Top supporters<\/h4>\n\n\n\n

    Carlo 2
    pstevens 1
    Dom Jag 1
    Adrian Schimpf 1
    stemautic88 1
    John Linhart 1<\/p>\n\n\n\n

    Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.<\/p>\n\n\n\n

    This month we had 9 new contributors \ud83d\ude80(\u2b07\ufe0f 30.77%) and 40 new members joining the community! \ud83d\udc96 (\u2b07\ufe0f 13.04%).<\/p>\n\n\n\n

    Usage of Mautic<\/h2>\n\n\n\n
    \"\"
    All trial signups. Source: Mautic instance<\/em><\/figcaption><\/figure>\n\n\n\n

    We’re continuing to see adoption growing in the Mautic Trials although it’s levelled off slightly this month. As you’ll see from the income section, we’ve received some commissions this month from people who use the trial and then decide to pay for the managed hosting<\/a> provided by Dropsolid. We hope this to grow over time into a regularly recurring revenue stream.<\/p>\n\n\n\n

    \"\"
    Number of websites currently using Mautic tracking by the date the tracking was first detected. Source: builtwith.com<\/em><\/figcaption><\/figure>\n\n\n\n


    We’re continuing to see a growth in the number of sites which are adding Mautic tracking to their websites with nearly 27,000 sites currently being reported according to builtwith.com. While not every user of Mautic will deploy the web tracking, and the tracking script from one instance can be deployed to many domains, we use this as one metric among many to roughly approximate the number of active instances.<\/p>\n\n\n\n

    Community Health<\/h2>\n\n\n\n

    During the month of May we’ve released Mautic 6.0.1 – Alnilam Edition<\/a> with 8 new fixes and three new contributors; Mautic 5.2.6 – Atlas Edition<\/a> which was a security release including seven fixes for security issues alongside five bug fixes, with one new contributor; and Mautic 6.0.2 – Alnitak Edition<\/a> which was a security release including five security fixes plus the rolled-up fixes from 5.2.6, and one bug fix.<\/p>\n\n\n\n

    A big thank you to our security team who put an immense amount of hours into keeping Mautic secure! As a reminder, we issue security releases for Mautic in the second month of the quarter, so the next security release will be in August.<\/p>\n\n\n\n

    This month we topped out at over 9,000 members actively participating in our community which is wonderful to see, and we’re continuing to grow.<\/p>\n\n\n\n

    \"\"
    Number of people who have been active within the Mautic official channels (cumulative). Source: Savannah CRM<\/em><\/figcaption><\/figure>\n\n\n\n

    We’re also continuing to see strong, sustained contributions across our channels which is the life-blood of Mautic’s growth as an open source product.<\/p>\n\n\n\n

    \"\"
    Number of contributions to Mautic resources over time. Source: Savannah CRM<\/em><\/figcaption><\/figure>\n\n\n\n

    Conclusion<\/h2>\n\n\n\n

    May 2025 has been another progressive month for Mautic, with robust financial performance and dynamic community engagement. With the addition of new corporate members and stable monthly sponsorships, the financial outlook appears promising.<\/p>\n\n\n\n

    The community’s health is reflected in the release of several updates to the Mautic platform, addressing both security and functionality, which continues to attract new members and contributors, further solidifying Mautic\u2019s position in the market.<\/p>\n\n\n\n

    We’re continuing to grow and I’m excited for a strong rest of the year ahead!<\/p>\n","protected":false},"excerpt":{"rendered":"

    Key points Finances Income May has seen us signing up two new corporate members – a big welcome to Dog Byte Marketing and Data Innovation! We continue to have a relatively stable income from monthly sponsors, and this month we saw a $480 revenue commission coming from users of the Mautic Trials who pay to […]<\/p>\n","protected":false},"author":2,"featured_media":22474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"publish_to_discourse":"","publish_post_category":"13","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"95865","discourse_permalink":"https:\/\/forum.mautic.org\/t\/open-startup-report-27-may-2025\/36133","wpdc_publishing_response":"success","wpdc_publishing_error":"","footnotes":""},"categories":[1493],"tags":[810,1356],"class_list":["post-22469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-news","tag-community","tag-openstartup"],"acf":[],"_links":{"self":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/comments?post=22469"}],"version-history":[{"count":2,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22469\/revisions"}],"predecessor-version":[{"id":22477,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22469\/revisions\/22477"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media\/22474"}],"wp:attachment":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media?parent=22469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/categories?post=22469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/tags?post=22469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}