{"id":22478,"date":"2025-07-17T10:40:16","date_gmt":"2025-07-17T10:40:16","guid":{"rendered":"https:\/\/mautic.org\/blog\/"},"modified":"2025-07-17T10:40:21","modified_gmt":"2025-07-17T10:40:21","slug":"open-startup-report-28-june-2025","status":"publish","type":"post","link":"https:\/\/mautic.org\/blog\/open-startup-report-28-june-2025","title":{"rendered":"Open Startup Report #28 \u2013 June 2025"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Key points<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Financial Status<\/strong>: Income of $10,332.17 versus expenditure of $12,343.25, with corporate memberships providing the largest revenue stream at $8,587.17.<br><\/li>\n\n\n\n<li><strong>Active Contributors<\/strong>: <a href=\"https:\/\/mautic.org\/member\/webmecanik\/\" data-type=\"member\" data-id=\"17552\">Webmecanik<\/a>, <a href=\"https:\/\/mautic.org\/member\/leuchtfeuer-digital-marketing\/\" data-type=\"member\" data-id=\"17549\">Leuchtfeuer Digital Marketing<\/a>, and <a href=\"https:\/\/mautic.org\/member\/acquia\/\" data-type=\"member\" data-id=\"17550\">Acquia<\/a> lead company activity, while Renato, Zdeno Kuzmany, and Anderson Jos\u00e9 Eccel top individual contributions.<br><\/li>\n\n\n\n<li><strong>Community Growth<\/strong>: 57 new members joined in June (\u2b06\ufe0f 42.50%), though new contributor growth decreased slightly (\u2b07\ufe0f 18.18%) with 9 new contributors.<br><\/li>\n\n\n\n<li><strong>Software Adoption<\/strong>: Over 105,000 websites have installed Mautic tracking all-time, with approximately 35-45k active instances and increased update activity following recent security releases.<br><\/li>\n\n\n\n<li><strong>Community Events<\/strong>: Successful participation at OW2Con in Paris and preparations underway for the upcoming Community Sprint in Prague, sponsored by Leuchtfeuer Digital Marketing.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Finances<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Income<\/h3>\n\n\n\n<p>In June we&#8217;ve had several corporate memberships come through, including <a href=\"https:\/\/mautic.org\/member\/acquia\/\">Acquia<\/a> at Bronze tier, <a href=\"https:\/\/mautic.org\/member\/firemultimedia\/\">FireMultimedia<\/a> and <a href=\"https:\/\/mautic.org\/member\/hem-education-marketing-solutions\/\">HEM Education Marketing Solutions<\/a> as new Community Tier members and <a href=\"https:\/\/mautic.org\/member\/friendly\">Friendly<\/a> who have renewed as a Community Tier member.<\/p>\n\n\n\n<p>We also had several contributors who are supporting our upcoming Community Sprint event in Prague, thanks to Leuchtfeuer Digital Marketing and to the 4 individuals who have chipped in some funds towards the cost of running the event.<\/p>\n\n\n\n<p>Our monthly sponsors continue to hold fairly steady and we also had a one-time sponsor contributing back a percentage of their Mautic-based revenue &#8211; thank you!<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Description<\/th><th>Amount<\/th><\/tr><\/thead><tbody><tr><td>Corporate memberships<\/td><td>$8,587.17<\/td><\/tr><tr><td>Monthly sponsors<\/td><td>$1,055<\/td><\/tr><tr><td>Sprint sponsorships<\/td><td>$660<\/td><\/tr><tr><td>One-time sponsors<\/td><td>$30<\/td><\/tr><tr><td><strong>Total<\/strong><\/td><td>$10,332.17<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Expenditure<\/h3>\n\n\n\n<p>There has been a slight increase since April in the employment costs due to some changes with the UK tax, national insurance and pensions rates alongside a small increase in the cost to provide the employment service through remote.com which is passed on to us by Open Source Collective.<\/p>\n\n\n\n<p>In May we had our Marketing and Sales Assistant start working for us, so this is represented in June&#8217;s accounting figures under contractors. The rest of the expenses are as expected.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Description<\/th><th>Amount<\/th><\/tr><\/thead><tbody><tr><td>Employment<\/td><td>$9,741.61<\/td><\/tr><tr><td>Host fees<\/td><td>$1,033.21<\/td><\/tr><tr><td>Contractors<\/td><td>$636.40<\/td><\/tr><tr><td>Infrastructure<\/td><td>$370.07<\/td><\/tr><tr><td>Admin support<\/td><td>$356.16<\/td><\/tr><tr><td>Payment provider fees<\/td><td>$149.62<\/td><\/tr><tr><td>Travel<\/td><td>$56.18<\/td><\/tr><tr><td><strong>Total<\/strong><\/td><td>$12,343.25<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Contributions<\/h2>\n\n\n\n<p>A big thank you to all the organisations who have contributed to Mautic in June!<\/p>\n\n\n\n<p>These organisations are making Mautic and helping to grow our awesome community!<\/p>\n\n\n\n<p>\ud83d\udd0e You can always take a look at the data for the last 90 days via this link:&nbsp;<a href=\"https:\/\/savannahcrm.com\/public\/overview\/2b4590bf-cad0-4c71-870a-6f942a25f8fe\" target=\"_blank\" rel=\"noopener\">Mautic | 90 days report<\/a>&nbsp;and you can now view this month\u2019s report here:&nbsp;<a href=\"https:\/\/savannahcrm.com\/public\/report\/6a64db57-09b9-4342-860e-96c0e6ae86e1\/\" target=\"_blank\" rel=\"noopener\">Mautic | Monthly Report for June 2025<\/a>!<\/p>\n\n\n\n<p>\u2b06\ufe0f = Increase from last month<br>\u2b07\ufe0f&nbsp;= Decrease from last month<\/p>\n\n\n\n<p><strong>Most active companies:<\/strong><\/p>\n\n\n\n<p><strong>Top contributing companies:<\/strong><\/p>\n\n\n\n<p>Contributions are as defined&nbsp;<a href=\"https:\/\/docs.savannahhq.com\/pages\/contributions\/\" target=\"_blank\" rel=\"noopener\">here<\/a>&nbsp;with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah\u2019s API.<\/p>\n\n\n\n<p>Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we\u2019ll make sure that you are attributed correctly!&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Organizations<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Most active companies<\/h4>\n\n\n\n<p>Webmecanik 106 (\u2b06\ufe0f68.25%)<br>Leuchtfeuer Digital Marketing 65 (\u2b06\ufe0f 20.37%)<br>Acquia 59 (\u2b07\ufe0f 50%)<br>Dropsolid 58 (\u2b07\ufe0f 69.15%)<br>Aivie 47 (\u2b06\ufe0f 38.24%)<br>Friendly 41 (\u2b06\ufe0f 20.59%)<br>Crafting.email 29<br>Moorwald | Sven D\u00f6ring 27<br>Sales Snap 23<br>Meditationstudies 22 (\u2b07\ufe0f 26.67%)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Top contributing companies<\/h4>\n\n\n\n<p>Acquia 34 (\u2b07\ufe0f 22.73%)<br>Dropsolid 34 (\u2b06\ufe0f 25.93%)<br>Aivie 30 (\u2b06\ufe0f 172.73%)<br>Webmecanik 24 (\u2b07\ufe0f 22.58%)<br>Leuchtfeuer Digital Marketing 16 (\u2b06\ufe0f 23.08%)<br>Comarch 7 (\u2b07\ufe0f 50%)<br>Friendly 2<br>UpScale 2 (\u2b07\ufe0f 89.47%)<br>\u00c6sir 1 (\u2b07\ufe0f 88.89%)<br>Moorwald | Sven D\u00f6ring 1<\/p>\n\n\n\n<p>A big thank you also to all the individuals who are helping us build this awesome community! \ud83e\udef6\ud83c\udffb \ud83d\ude4c\ud83c\udffb<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Individuals<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Most active contributors<\/h4>\n\n\n\n<p>Renato 78<br>Zdeno Kuzmany 76<br>Anderson Jos\u00e9 Eccel 50<br>Ekke Guembel 48<br>Joey Keller 41<br>John Linhart 40<br>Rahul Shinde 40<br>Ayu Adiati 39<br>Norman Pracht 30<br>Ricardo Freire 29<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Top contributors<\/h4>\n\n\n\n<p>Anderson Jos\u00e9 Eccel 33<br>Rahul Shinde 30<br>Zdeno Kuzmany 24<br>John Linhart 16<br>Renato 10<br>Levente 9<br>Ayu Adiati 7<br>Saurabh Gupta 7<br>Patryk Gruszka 6<br>Rahul Dhande 5<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Welcome to our new contributors this month&nbsp;\ud83d\udc96<\/h4>\n\n\n\n<p>hromartins<br>naoya-kawakatsu<br>deepvyas<br>henri9813<br>emrl<br>krishna<br>Mariusz Andrzejewski (Sayco)<br>Eshani<br>EnableServices<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Top supporters<\/h4>\n\n\n\n<p>Rahul Shinde 3<br>Joey Keller 2<br>Ekke Guembel 2<br>savrat 1<br>hromartins 1<br>emrl 1<br>Patryk Gruszka 1<br>henri9813 1<br>deepvyas 1<br>Ayu Adiati 1<\/p>\n\n\n\n<p>Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.<\/p>\n\n\n\n<p>This month we had 9 new contributors&nbsp;\ud83d\ude80 (\u2b07\ufe0f 18.18%) and 57 new members joining the community! \ud83d\udc96&nbsp;(\u2b06\ufe0f 42.50%).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Usage of Mautic<\/h2>\n\n\n\n<p>We&#8217;ve had a slight drop off in trial signups this month which, interestingly, also happened in June last year. We&#8217;re not overly worried about this as we continue to see a strong level of interest in Mautic and adoption is continuing to grow.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"511\" src=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5-1024x511.png\" alt=\"\" class=\"wp-image-22479\" title=\"\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5-1024x511.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5-300x150.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5-768x383.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5-1536x767.png 1536w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/43ac6c8e426774ad844ec2ac2c933d5c_MD5.png 2047w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Number of trial signups by month. Source: Mautic instance<\/em><\/figcaption><\/figure>\n\n\n\n<p>This month we also topped out at over 105,000 website in all time that have installed Mautic tracking, with just under 24,000 active sites currently using the tracking.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"418\" src=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5-1024x418.png\" alt=\"\" class=\"wp-image-22480\" title=\"\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5-1024x418.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5-300x122.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5-768x313.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5-1536x626.png 1536w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/9653ad5e7c5e9474a9715e8b2c640cd8_MD5.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Number of domains with Mautic tracking enabled &#8211; red shows all domains, blue shows those still active &#8211; by the quarter when tracking was first detected. Source: builtwith.com<\/em><\/figcaption><\/figure>\n\n\n\n<p>We can use this as a rough approximate for the number of active instances with the caveat that not all Mautic instances will use the website tracking code, and one instance might put the tracking code on multiple domains. This also relies on the builtwith crawler bot being able to access the domain without encountering any errors, which can sometimes lead to instances being reported as offline erroneously.<\/p>\n\n\n\n<p>We are seeing a lot more instances updating this quarter, which is no surprise given the security releases last month.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"418\" src=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5-1024x418.png\" alt=\"\" class=\"wp-image-22481\" title=\"\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5-1024x418.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5-300x122.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5-768x313.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5-1536x626.png 1536w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/8331a74a98e9e2f33fab59b2cf7a9e9e_MD5.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>This chart will not show updates from SaaS instances which often pull updates from an internal source, and also from instances that choose not to send the data back to our updates server when they do check for updates.<\/p>\n\n\n\n<p>Our conservative estimates put the number of active instances somewhere around 35-45k.<\/p>\n\n\n\n<p>In terms of the version used, we are seeing accelerating adoption of Mautic 6 and a slow reduction in users who are on Mautic 5, which we expect will start to shift more significantly once the Long Term Support version of Mautic 7 is released.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"418\" src=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image-1024x418.png\" alt=\"\" class=\"wp-image-22482\" title=\"\" srcset=\"https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image-1024x418.png 1024w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image-300x122.png 300w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image-768x313.png 768w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image-1536x626.png 1536w, https:\/\/mautic.org\/wp-content\/uploads\/2025\/07\/image.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Version of Mautic used by date last updated. Source: Stats server<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Community Health<\/h2>\n\n\n\n<p>June has been a busy month for the community, with the release of <a href=\"https:\/\/github.com\/mautic\/mautic\/releases\/tag\/5.2.7\" target=\"_blank\" rel=\"noopener\">Mautic 5.2.7 &#8211; Taygeta Edition<\/a> with 17 bug fixes and two new contributors, and <a href=\"https:\/\/github.com\/mautic\/mautic\/releases\/tag\/6.0.3\" target=\"_blank\" rel=\"noopener\">6.0.3 &#8211; Bellatrix Edition <\/a>with 12 new bug fixes and one new contributor.<\/p>\n\n\n\n<p>A big thank you to our testers, reviewers and release leaders for all the work that goes into these releases!<\/p>\n\n\n\n<p>I was also fortunate to attend <a href=\"https:\/\/www.ow2con.org\/view\/2025\/\" target=\"_blank\" rel=\"noopener\">OW2Con<\/a> in Paris and ran a short workshop in the NGI Innovators meetup on <a href=\"https:\/\/speaking.ruthcheesley.co.uk\/Yaei34\/effective-user-communication-for-open-source-development\" target=\"_blank\" rel=\"noopener\">engaging your end users in an open source project&#8217;s product development and contribution workflows<\/a>, which was well received. It was also delightful to meet up with the Project Lead from Apache Unomi and the team from Dropsolid who were representing Mautic, Apache Unomi and Drupal at the event as a Sponsor, showing in practical terms the power of the open source marketing technology stack.<\/p>\n\n\n\n<p>Planning is full-steam ahead for next month&#8217;s <a href=\"https:\/\/mautic.org\/blog\/clean-me-up-scotty-join-the-mautic-community-sprint\">Community Sprint in Prague<\/a> which I&#8217;m super excited to attend &#8211; sprints are a great way to get to know the community and &#8216;get stuff done&#8217; while we&#8217;re all sitting around a table together. A big thank you to our member <a href=\"https:\/\/mautic.org\/member\/leuchtfeuer-digital-marketing\/\">Leuchtfeuer Digital Marketing<\/a> for sponsoring the sprint, I hope to see some of you there!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>June 2025 has been a month of steady progress for the Mautic project despite some financial challenges. While our expenditures exceeded income this month, we&#8217;ve seen encouraging growth in community engagement with a significant increase in new members joining. Corporate support remains strong with new and renewed memberships, and our contributor base continues to expand with nine new contributors this month. The Mautic software itself maintains impressive adoption rates with approximately 35-45k active instances worldwide. As we look forward to the Community Sprint in Prague, we remain focused on growing collaboration and innovation within our vibrant open source community.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Key points Finances Income In June we&#8217;ve had several corporate memberships come through, including Acquia at Bronze tier, FireMultimedia and HEM Education Marketing Solutions as new Community Tier members and Friendly who have renewed as a Community Tier member. We also had several contributors who are supporting our upcoming Community Sprint event in Prague, thanks [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":22483,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"publish_to_discourse":"","publish_post_category":"13","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"95866","discourse_permalink":"https:\/\/forum.mautic.org\/t\/open-startup-report-28-june-2025\/36134","wpdc_publishing_response":"success","wpdc_publishing_error":"","footnotes":""},"categories":[1493],"tags":[1356],"class_list":["post-22478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-news","tag-openstartup"],"acf":[],"_links":{"self":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/comments?post=22478"}],"version-history":[{"count":1,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22478\/revisions"}],"predecessor-version":[{"id":22484,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/posts\/22478\/revisions\/22484"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media\/22483"}],"wp:attachment":[{"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/media?parent=22478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/categories?post=22478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mautic.org\/wp-json\/wp\/v2\/tags?post=22478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}